Christine Duque is a Global Marketing Strategist with Accenture’s Financial Services Distribution and Marketing Services practice (ADMS). Her specialty is bringing the best of Accenture’s full capabilities to deliver customer-experience led enterprise transformation programs. Christine has over 16 years’ experience in the art and science of marketing strategy: balancing between creative expression and strategic branding while utilizing the science of digital technologies, machine learning, artificial intelligence and, big data, to deliver relevant customer experiences at scale and speed, reduce fixed costs and grow market share. She has a proven track record of delivering award-winning initiatives by maintaining a brand’s synergy with cultural trends to best understand and reach targeted audiences, strategically align product development and marketing plans to generate high level customer engagement, increased market share, and brand loyalty. She has worked with a diverse client base from Fortune 500 companies to non-profit organizations, across industries, in both client and agency settings, as well as B2B and B2C audience targets. She has extensive international experience in NA, APAC, EMEA and LATAM markets. She is a champion team builder with a unique ability to build consensus among all people involved in a project. Christine is sought after as a key note speaker, lecturer and panelist for her expertise on global marketing strategy, digital transformation and industry trends related to distribution and marketing topics. Christine graduated with a degree in Music History, Theory and Vocal Performance from Oberlin College & Conservatory of Music. To learn more about Christine, please visit: www.accenture.com/ChristineDuque